Wrist Assured: Your Guide to Insuring, Servicing, and Safeguarding Luxury

Dedicated to protecting the timepieces, jewels, and treasures that matter most, Wrist Assured is your bi-monthly insider’s guide: the place where we break down everything you need to know about insuring, safeguarding, and servicing your collection. Because luxury is more than what you wear—it’s what you protect.

If you’re here, chances are you own something valuable—something that ticks (or makes you tick). In our experience, collectors who start with watches rarely stop there. The same discerning eye often extends to fine jewelry, art, cars, and experiences. Welcome to Wrist Assured, a new bi-monthly column from European Watch Company focused on how to protect the things you love, and the stories that come with them.

In the weeks ahead, we’ll explore what it means to insure and maintain a luxury collection, from routine servicing schedules to safeguarding your pieces while traveling. We’ll look at how the watch market’s highs and lows should influence your coverage, when mono-line policies beat bundled ones, and what insurers actually pay attention to when claims roll in. This isn’t just theory—it’s expert guidance, insider interviews, and real-world anecdotes from collectors like you.

European Watch Company recently announced a new insurance partnership with Chubb, one of the world’s leading insurers. And while “insurance” may not set your heart racing like a freshly serviced chronograph, it might be the only thing standing between you and a very bad day.

Coming soon: how to protect your watches while traveling (and what happens when you don’t), why the right time to insure a piece might be before the photoshoot, and how to make sure your coverage reflects the true value of your collection (not just what you paid at retail). We’ll talk to our resident watchmaker Dan Lind about how to think about service intervals in both mechanical and insurance terms, and break down what you need to know about bundling your valuables into your homeowner’s policy…or why you might not want to.

We’ll also take you inside the industry: diving into the growing decline of safety deposit boxes, the global rise of theft in major metropolises, and even take a look at how high-net-worth collectors protect their pieces during international events like Art Basel.

Have a question, story, or insurance conundrum? Reach out any time: insurance@europeanwatch.com.